Lertha
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Your money,finally coached

Lertha reads your full money picture, learns how you actually spend, and coaches you every day. Meet Wendy, the money coach in your pocket.

Join the waitlistSee how it works
A Lertha member backstage in Lagos

Works with the banks you already use

GTBankZenithAccessUBAFirst BankKudaOPayMoniepointStanbicFCMBGTBankZenithAccessUBAFirst BankKudaOPayMoniepointStanbicFCMB
How connecting works

One number for
your financial health

720

Freedom Score, up 90 this month

How it's scored
Wendynow

Bolt spend is up 32% this week. Cap it at ₦25k?

Yes, do it.

Meet Wendy

Small leaks sink big goals. Wendy finds the ones nobody tracks.

[NGN] Untracked spend₦38,000

[↑] Biggest leakImpulse buys
// x-axis: day of month// y-axis: untracked spend

₦620Day 1
₦3,150Ride-hailing
₦900Day 3
₦510Day 4
₦1,040Day 5
₦2,980Food delivery
₦790Day 7
₦430Day 8
₦1,310Day 9
₦760Day 10
₦2,450Subscriptions
₦640Day 12
₦1,090Day 13
₦620Day 14
₦1,580Day 15
₦480Day 16
₦2,180Airtime and data
₦820Day 18
₦1,040Day 19
₦1,960Bank charges
₦590Day 21
₦1,290Day 22
₦640Day 23
₦980Day 24
₦3,620Impulse buys
₦700Day 26
₦1,420Day 27
₦560Day 28
₦1,090Day 29
₦1,760Day 30
  • 1
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Illustrative. Daily untracked spend across Lertha demo accounts over a sample month. Your numbers will differ.

₦47,300 kept in one week

Category and spend
Response
WhereResult
  • Ride-hailing₦18,400 · capped weekly, nudged twice
    Accepted
    Bolt, Lekki₦11,200 kept
  • Food delivery₦26,900 · flagged a Friday pattern
    Accepted
    Chowdeck, Yaba₦9,800 kept
  • Subscriptions₦12,300 · found two unused plans
    Accepted
    Card, recurring₦6,500 cancelled
  • Airtime and data₦9,100 · moved to a monthly bundle
    Snoozed
    MTN, USSD₦2,900 kept
  • Bank charges₦4,250 · spotted repeat transfer fees
    Accepted
    GTBank, transfers₦1,900 kept
  • Impulse buys₦31,000 · 24-hour cooling-off nudge
    Snoozed
    Jumia, online₦15,000 not spent
Illustrative. Drawn from Lertha demo accounts.Updated September 14

Coaching that fits where you are, not where a budget template thinks you should be.

  • Wendy learns your money personality first, then coaches in a voice that fits it.

  • Small daily nudges instead of a budget you abandon by week two.

  • A Freedom Score that shows the next move, not a wall of charts.

  • Chat, any time
    Wendy, your money coachFreeDetails
  • One number, updated daily
    Freedom ScoreFreeDetails
  • Built from your real spending
    Money BlueprintFreeDetails
  • Caps, cooling-off, patterns
    Spending nudgesFreeDetails
  • Coming soonPace set by your cashflow
    Goals autopilot

See how well your money habits are working for you.

Take the 3 min money check

Real money moves, coached. Every one starts with a pattern Wendy saw.

Ride-hailingSpending pulse

Cutting a ₦40k-a-month Bolt habit without giving up Bolt

Persona:Chidi, Lagos

Wendy noticed the evening rides were the leak, not the commute. A weekly cap and two nudges later, Chidi kept the convenience and ₦40k a month.

Wendy used
Spending pulseWeekly capCooling-off nudge
SpentKeptSpentSpentKeptKeptKeptKeptKeptKeptKeptSpentSpentKeptSpentSpentSpentKeptKeptKeptKeptKeptSpentSpentKeptKeptSpentSpentKeptKeptSpentSpentKeptKeptSpentSpentKeptSpentSpentKeptSpentKeptKeptSpentSpentSpentSpentSpentSpentKeptSpentSpentSpentKeptSpentSpentSpentKeptSpentSpentSpentKeptSpentKeptSpentSpentSpentKeptSpentKeptSpentKept
First salaryMoney Blueprint

A first Money Blueprint built from three months of real spending

Persona:Sade, Abuja

No template budget. Wendy read what actually happened, proposed a split that fit, and adjusted it as Sade's rent and data costs changed.

Wendy used
Money BlueprintPayday planBill radar
73962035699958859597927873672533
Saving for a carGoals autopilot

Hitting a savings goal a month early, at a pace set by cashflow

Persona:Amara, Port Harcourt

Autopilot moved money only in the weeks it was safe to. Wendy paused it once, explained why, and restarted it when the bills cleared.

Wendy used
Goals autopilotFreedom ScoreWeekly review

Illustrative stories built on Lertha demo accounts. Real customer stories replace these at launch.

Coach, track, plan, learn: all in one app.

One place for every account, every bill, and a coach who has read all of it before you ask.

Talk

Wendy answers in plain English, with your numbers

Can I afford Detty December this year?

If you keep November's delivery cap, yes: about ₦120k free by the 20th. Want me to set it aside as it comes in?

Ask Wendy anything…◆

Plan

Your week, before it happens

  • Mon 08:00

    Payday plan

    Wendy
  • Tue 12:10

    Spending pulse: delivery

    Wendy
  • Thu 18:00

    Bill radar: rent in 6 days

    Wendy
  • Sun 10:00

    Weekly review

    You and Wendy

Nudges arrive as notifications. Nothing needs opening to be useful.

Connect

Every account in one picture

Banks we are building for first

  • GTBank
  • Zenith
  • Access
  • UBA
  • First Bank
  • Kuda
  • OPay
  • Moniepoint

Read-only connections

  • Balances and transactions, encrypted
  • Never your bank login
  • Never moves your money

Bank coverage expands through launch. Join the waitlist to be told when yours is live.

00
00
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  0000     0 00000
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   000000 00010
    00010111  00
0  01111101
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   000
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Be one of the first 1,000 Nigerians coached by Wendy

QuestionHow do I cap Bolt spend without missing rides?
3512
TundeWendy just caught a ₦4k bank charge I'd never have noticed. Small, but it adds up.
🔥 5👏 9
SadeAnyone else doing a no-delivery week? Day 3 and holding. Send strength.
❤️ 14🍲 2
QuestionBlack tax and a car fund: can both fit in one plan?
218
QuestionDetty December budget: how much is too much?
125
ChidiMy Freedom Score just crossed 700. The payday plan did most of the work.
❤️ 5👏 9🚀 9

Meet the early members

Verified memberRead story
Lertha+₦40kkept per month
Chidi O.Lagos · early access
NowFreedom Score 720, savings on autopilot
Before₦0 saved most months, evening Bolt habit
Verified memberRead story
Lertha+₦18kkept per month
Sade A.Abuja · early access
NowFirst Money Blueprint, rent fund on track
BeforeTemplate budget abandoned by week two
Verified memberRead story
Lertha+310Freedom Score
Tunde B.Ibadan · early access
NowWeekly review habit, three goals live
BeforeChecked the balance only on payday
Verified memberRead story
Lertha+₦25kkept per month
Amara N.Port Harcourt · early access
NowCar fund hit a month early
BeforeSavings paused whenever bills spiked
Verified memberRead story
Lertha+220Freedom Score
Kemi F.Enugu · early access
NowTwo unused subscriptions gone, data on a bundle
BeforeAirtime top-ups four times a week
See member stories

Secure by design. Honest by default.

Registered with the Nigeria Data Protection Commission

NDPC

NDPC/DCP/14612

  • How we protect data
  • Privacy policy

Read-only connections to the banks you already use, including:

  • GTBank
  • Zenith
  • Access
  • Kuda
  • Read-only access by designNo bank login stored
  • Encrypted in transit and at rest120-day erasure guarantee
  • Read-onlyaccess2026
  • NDPCregistered2026
  • Encryptedalways2026
  • Nodata selling2026
  • 120-dayerasure2026
  • Consentfirst2026
  • Bank-gradesecurity2026
  • Lagosbuilt2026

Lertha in the media

  • TechCabal

    Meet Wendy: the AI money coach built for how Nigerians actually spend.

  • BusinessDay

    The psychology of better choices: how coaching apps rewire money habits.

  • Stears

    Why your bank should talk less like a bank, and what Lertha does instead.

  • Techpoint

    Behavioural coaching comes to personal finance in Lagos.

  • Nairametrics

    A Freedom Score, not a budget: the fintech betting on nudges.

  • Pulse

    Inside the app teaching a generation to keep more of what they earn.

Placeholder outlets and snippets until launch coverage lands.

Our story

2025
Early 2026
Mid 2026
Sep 2026
2027

The prototype

Luma, a personal-finance prototype built to test one idea: people do not need another budget app, they need a coach.

First build

BudgetingTransactions

1coaching moment

100

Rebuilt as Lerta

A clean rebuild on a real backend: bank connections, a Freedom Score, and the first version of Wendy.

New

Freedom ScoreWendy

3coaching moments

100

Wendy learns to coach

Behavioural nudges, the Money Blueprint and payday plans, tested on demo households before real ones.

New

NudgesMoney BlueprintPayday plan

6coaching moments

100

Lertha

A new name and brand, and the waitlist opens ahead of launch on iOS and Android.

New

WaitlistiOSAndroid

6coaching moments

100

Early access

Access opens in waves, in waitlist order, bank by bank.

Coming

Early access

?your turn

100

Indicative timeline. Dates and counts are rounded.

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   000000 00010
    00010111  00
0  01111101
      00
000 0000
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00000000
00000000
000
0000
00
0





   000
0 0000
   000
0
000            00000011100000
000                  000000000000
00
00
00




0
000              0
           0000111
           0001111
     0
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0110
111
 00


  0
 0



    0
               00
         0     00
           000000
             0000
                0
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               11
               01

                          0000 0     010
                          0000000  010
                           000000      0
                        0000000000  01110
                                       00




                                       0

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                           0          0
                                     000
                                        0
                                     0000
                             000000000 0
                              0000000000
                                   00000
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                             00000000000
                        1   000000000000

Ready to get coached?

Wendy launches on iOS and Android. Early access opens in waves, in waitlist order.

1Your email
2Early access

By clicking ‘Join the waitlist’, you agree to Lertha's Privacy Policy and Terms of Use.

Money skills, in plain English.

All articles

15 Sep 2026

How Wendy works: the coaching loop behind every nudge

Read

28 Aug 2026

Your Freedom Score, explained in five minutes

Read

20 Aug 2026

The 50/30/20 rule does not survive Lagos. Here is what does.

Read

Frequently asked questions

  • Yes. Lertha uses read-only, encrypted connections and never stores your bank login or moves your money. Lertha Technologies Limited is registered with the Nigeria Data Protection Commission (NDPC/DCP/14612).

  • Lertha connects to major Nigerian banks securely through our partners. If yours isn't supported yet, join the waitlist and we'll let you know the moment it is.

  • Lertha is free to start. Early-access members get the core coaching, their Freedom Score, and Wendy at no cost.

  • It's a single, personal measure of your financial health, and Wendy shows you exactly which moves push it up.

  • You'll get the most from Lertha with your accounts connected, but you can discover your money personality first and link when you're ready.

Lertha

Your money, finally coached. Wendy reads your full money picture and coaches you every day.

Product

  • How it works
  • Meet Wendy
  • Security
  • Help
  • Join the waitlist

Company

  • About
  • Careers
  • Blog
  • Contact

Legal

  • Privacy
  • Terms
  • Data protection
  • Security

Lertha Technologies Limited is a financial technology company, not a bank. Lertha does not hold deposits or move your money.

Your Freedom Score and Wendy's guidance are for informational purposes only and are not financial advice.

Lertha is pre-launch. Features, availability, and terms are subject to change.

© 2026 Lertha Technologies Limited. All rights reserved.Built in Lagos, Nigeria. NDPC registered: NDPC/DCP/14612
Free during early accessJoin the waitlist